• Artisans of Innovation

Artists and Designers in Cross Sector Collaboration & Corporate Innovation



Artisans of Innovation experts, Zeldah Schrama and Johanna Kouzmine Karavaieff presented at the World Leaders Summit on 6th November 2021. The presentation focused on the value of artists and designers in corporate innovation and how creative intervention can create positive impact in the business innovation ecosystem. Artists and Designers can help solve problems and challenges faced by businesses and there is significant potential in enhancing workforce and organisational capability through cultural, artistic & design skills.

Harmonising the different perspective can yield new outcomes of real value to businesses and the associated approach and insights can further strengthen business insights and intelligence – crucial for businesses that wish to survive and thrive in rapidly changing sector and market environments. The practice of cross-sector collaboration practice and its importance for transformative change was also emphasised. The recording of the presentation is available here, starting at 3:36:00.

If you are interested in learning more about the role of Artists, Designers in cross-sectoral collaboration or have any questions, please reach out to us.


About Johanna:

Johanna Kouzmine Karavaieff is founding Partner & Principal Consultant in Culture and Creative at Artisans of Innovation. She specialises in cultural strategy, culture in external relations and cooperation, transfer of skills & perspectives from creative sectors to business sectors, creative economy development and innovation.


About Zeldah:

Zeldah is a Senior Consultant at Artisans of Innovation. She specialises in internationalisation and advises corporates & SMEs on their cross-national expansion - particularly in Sub-Saharan Africa markets.




About the World Leaders Summit

“The World Leader Summit is an organization devoted to entrepreneurs in all industries, at all stages, from incubation, throughout the entrepreneurial lifecycle. The world leader summit brings together the world leaders, entrepreneurs and world class businesspersons, doctors, scientist, sports personality, celebrities, women leaders, professors, parliament members under one umbrella to discuss how they are managing to succeed even in this pandemic, to know their secrets of success and the strategies they follow. WLS associates the whole business biological system from beginning phase entrepreneurs, sequential entrepreneurs, professionals at leading corporations, funding, angel investors, thought pioneers among others. The organization accentuates the soul of giving in all parts of their work.”

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