Leveraging Culture, Creativity & Technology Across Sectors
Artisans of Innovation
Mar 11, 2022
1 min read
AOI World Economic Forum article: Creativity amid chaos: how the cultural sector can help business
There is a fundamental disconnection between the corporate ecosystem and the culture and creative sectors (CCS), down to individual artists and designers themselves. But cross-sector collaboration can provide a way for creatives to provide innovative skills and strategies for business that can prove invaluable in today’s turbulent world. As we move into the Fourth Industrial Revolution, next-generation economies and a more networked society, the current disconnection risks haemorrhaging high-value human capital that can be used to build such a future.